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Listing of MACVB Meeting Minutes


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Missouri Association of Convention & Visitor Bureaus
Board Meeting

Lake of the Ozarks, Missouri
June 9, 2002
- 3:00 p.m.
 

Voting Members Present: Chris Moranville, Joel Pottinger, Renee Graham, Cheryl Thorp, Beth Carmichael, Tracy Kimberlin, Bob Smith, Sam Allen, Steve Powell, Marci Bennett, Stephanie Roush, Amy Supple, Kristen Glidden, Donna Costellia, Annette Conrad, Joe Donnelly, Faye Bleigh

Guests:  Michael Kaylan-University of Missouri, Tourism Research & Development Center, Patty Becraft-Springfield Convention & Visitors Bureau, Suzanne Wallace-Charleston, SC Convention & Visitors Bureau, Carol Rudi-Platte County, KCI Area Convention & Visitors Bureau and Chad Starbuck-Schneider Publishing

Call To Order – Vice President Steve Powell welcomed those present to the Lake of the Ozarks.  All present introduced themselves.  Tracy Kimberlin moved for approval of the minutes from the February 21, 2002 meeting with a second from Sam Allen.  Motion carried 

Treasurers Report – Tracy Kimberlin distributed the current Treasurers Report.  Invoices for membership dues will be mailed to members by July 1, 2002.  The Executive Committee approved extending Marci Bennett and the St. Joseph CVB’s contract.  Joel Pottinger moved to approve the report.  Amy Supple seconded the motion.  Motion carried. 

Election of Officers and Committee Assignments – The Nominating Committee’s slate of officers was presented as follows:

          Stephen Powell, President

          Tracy Kimberlin, Vice-President

          Stephanie Roush, Secretary

          Sam Allen, Treasurer

Bob Smith moved that nominations cease and the Committee’s selection be approved by acclamation.  Joel Pottinger seconded the motion.  Motion carried.

The Executive Board has encouraged the creation of subcommittees in four or five of he topic areas that are defined by the MACVB strategic plan.  Members would be encouraged to be actively involved in one of these committees.  An Executive Board member would be assigned to each committee as a liaison.  Board members will receive information in the future as to committee designations and sign up.

OLD BUSINESS:

Pow Wow 2003 – Annette Conrad, St. Louis CVC, presented an overview of the upcoming Pow Wow, the costs, marketing and networking opportunities, and sponsorship packages (see attached).  At this year’s Pow Wow approximately 70-80 people participated in the Missouri evening, particularly representatives from the United Kingdom, Germany and France.

Six hundred volunteers will be needed.  Donna Cordle Powell will be organizing pre and post PAM tours for the Missouri Division of Tourism.  MDT has made a financial commitment, which will be finalized when the State budgeting process is complete.  Several large corporations have been approached for sponsorships and Missy Slay has been hired as the Convention Director and fundraising.  The St. Louis CVC has $1.5 million in reserve.   The Missouri Travel Council has $1,500 budgeted for Pow Wow sponsorship.

Concern was expressed about the large amounts of sponsorships and whether there would be opportunity for some of the smaller CVB’s to participate.  Tracy Kimberlin moved that an ad hok committee be assigned to work with the St. Louis CVC on this issue.  Joe Donnelly seconded the motion.  Motion carried.  Joe Donnelly offered to head up the committee.  Other committee members suggested were Annette Conrad, Donna Costellia and Renee Graham.

Director Search – Approximately six to eight candidates were interviewed, with three selected for final interview which will be conducted by the Tourism Commission on June 17th.

Comparative CVB Financial Survey – Copies of the survey were handed out.  Twenty CVB’s participated.  The survey will be placed on the web site.

Legislative Update – Same Allen and Bob Smith presented an update on the Missouri Division of Tourism budget.  June 17th is the deadline for the Governor’s signature.  The importance of working with those currently running for office was emphasized.  It is anticipated that the tourism industry will be faced with a major education process with the new legislators.  It may be more of a challenge next year to secure the budget.  If all incumbents win their elections, there will be 112 new legislators.  Recent research figures have indicated that the updated ROI (return on investment) is $60.00.  Sam Allen made the motion that MACVB continue to work with our industry partners (Missouri Travel Council, etc.) to develop a legislative strategy, including developing an RFP to be sent to the Beenders Marketing Group.  Tracy Kimberlin seconded the motion.  Motion carried.

Bob Smith expressed appreciation on behalf of the Tourism Commission for all of the hard work of MACVB in the budget process.  If the proposed budget is approved, the Tourism Division will recommend full funding of the coop marketing program and advertising programs.

NEW BUSINESS:

Internship Program – The Executive Committee discussed the potential of an internship program involving one or several universities with tourism industry program emphasis.  Interns could be utilized at a multiple of CVB’s.

MACVB Annual Conference – There are seventy-five registrants.  The Allied membership has increased.  This conference was preceded by a CDME course.  Several participants were from Kansas and Arkansas.  They have expressed an interest in becoming Allied members for educational purposes.  They are interested in replicating the organization in their State.

Sales  Academy – Interest was expressed in pursuing a sales academy similar to the one held in St. Louis.  Thirteen participants would be required to offer the course.  Cost would be approximately $450.00.  Early December was considered.  Applications would first be offered to the membership, then open to other industry members.

MACVB Web Site Update – Patty Becraft demonstrated the new web site.  She encouraged members to look at their information and notify her of updates and corrections.  She has registered the site with all major search engines.  The site is MACVB.net, but she has also been able to secure MACVB.com and MACVB.org.

SIC Code Information – Michael Kaylen, Director of the Tourism and Research and Development Center at the University of Missouri, Columbia, presented information about the potential of supplying employment and/or taxable revenue data by SIC code for individual counties.

Adjournment at 4:35 p.m.


 

 

 


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